Commercialization of Looker Studio
A buy flow aimed at small teams or departments where the buying personas is a Google cloud users and familiar with Google cloud UX patterns.
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problem
based on our research smalls team wants to purchase Looker Studio without involving the central IT teams. Current purchase process is offline which creates a major sales friction. 4 out of 8 customers prefer to buy from Google cloud console. Larger enterprise prefers buying from Google cloud console. Customer Quote : I shouldn't have to buy it. I should just go and pick Looker studio in Google cloud console and turn it on. I spend $XXXk on google for a year, For me it's just an another service and thinking of it as a product is a huge pain.
solution
A buy flow aimed at small teams or departments where the buying personas is a Google cloud users and familiar with Google cloud UX patterns. Our goal is to make purchasing simple, convenient and familiar to Google cloud customers.
based on our research smalls team wants to purchase Looker Studio without involving the central IT teams. Current purchase process is offline which creates a major sales friction. 4 out of 8 customers prefer to buy from Google cloud console. Larger enterprise prefers buying from Google cloud console.

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